
Website · 2026 · La Sofia, handmade jewellery
La Sofia 2026: redesign, optimisation and marketing
Year two of a handmade-jewellery e-shop: new design, custom theme and modules instead of purchased ones, a faster site, migration from Plesk and tracking for campaigns.
- New design and a custom theme for PrestaShop 8.2.1: one file of design tokens, self-hosted fonts, WCAG AA contrast. The purchased theme stays only as a backup for comparison.
- Custom modules instead of purchased ones: menu, slider, home page, footer, side cart, single-piece reservation, favourites without an account, GTM. Nivo Slider, Owl Carousel and Google Fonts requests went with them.
- Hosting moved from Plesk to our own server under Indepanel, Git deploys, a dev copy on a subdomain. Tracking through GTM and GA4 with Consent Mode v2 and a product feed for campaigns.
















